🤖 Why These 4 Content Types Are Essential for 2024

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Welcome to AI Case Study, your go-to resource for navigating AI workflows as a solopreneur.

Hey Solopreneur 🤖

I am so happy that you are back for more AI workflows.

Let’s have fun with our new edition today, “Content Types” for 2024.

Creating content that truly connects with your audience can feel like solving a puzzle.

You might be posting regularly, but it’s not getting the engagement or results you hoped for.

The challenge is figuring out what kinds of content resonate and keeping your audience returning for more.

You risk falling behind if you stick to the same old content strategies.

Your audience might lose interest, and your growth could stagnate.

It’s like trying to water a garden with a leaky hose – you’re putting in the effort, but not seeing the bloom.

To keep your content fresh and engaging, here are four types of content you should focus on in 2024.

1. Practical Content

Key Principle: Clarity

Teach your audience something useful. This type of content is all about giving quick, simple steps. People love learning new things in an easy way.

Example

Write a post like: "How to write a blog post in 30 minutes." Give clear steps that your audience can follow and get results fast.

2. Detailed Content

Key Principle: Specificity

Give detailed info that helps your audience understand a topic fully. Detailed content provides full explanations, data, and examples that your audience can trust.

Example

Create a guide like: "The Ultimate Guide to Social Media Marketing." Break down strategies, tools, and examples to help your audience master the topic.

3. Inspiring Content

Key Principle: Context

Share stories and experiences that motivate your audience. Inspiring content shows successes, personal growth, and positive changes, encouraging your audience to take action.

Example

Post a success story: "How I Built a Six-Figure Business from Scratch." Share the journey, challenges, and lessons learned to inspire your audience to follow their dreams.

4. Behavioral Content

Key Principle: Understanding

Connect with your audience by addressing their behaviours and feelings. Behavioural content helps your audience feel understood and supported in their journey.

Example

Share relatable insights: "The Struggles of Balancing Work and Family Life." Discuss common challenges and give tips to help your audience manage their time and stress better.

Pro Tip: Inquire about the issues that your audience members or clients are facing when you speak with them.

Make surveys every month as well to learn about their challenges.

Since you are speaking to your ICP directly, those issues become your content ideas from there.

Now, that we know what types of content will work in 2024, let's use my GPT to help you with that.

INFINITY GPT will handle the heavy lifting for you.

I decided to give it to you for free.

This GPT is part of my ContentMate GPT system, which will be 20% off for the next 3 days, after that, I will double down on my price.

Each new update to my GPT system will be available in your Notion file.

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INFINITY GPT you can use as your ideas, for all types of social media platforms.

Here is your link to access it.

Let’s see how INFINITY GPT works:

1. Add this GPT to your sidebar (you don’t need to have a Chat GPT paid version to use this GPT).

2. Press GO and answer 3 questions.

4. So in a matter of seconds, you have over 20+ content ideas.

Try my GPT for free here.

Use my ContentMate system to save time and get content that converts.

I need your help to generate content ideas.

[CONTEXT DESCRIPTION]

I'm an solopreneur writing a weekly newsletter for AI-driven solopreneurs (and aspiring solopreneurs). The newsletter is about different ways solopreneurs can use AI to streamline their business, work faster, and make more money. [REPLACE THIS WITH YOUR CONTEXT]

To generate ideas, I want you to imagine a "Content matrix" table. In this table, the X axis contains types of content, meaning ways to expand on a topic. The Y axis contains content topics to be matched with the X axis.

The X axis has these content types, formatted like this: [NAME] (explanation on how to use it)

1. [Actionable] (Ultra-specific guide teaching readers HOW to do something)

2. [Motivational] (Inspirational personal or industry stories about people who did something extraordinary)

3. [Analytical] (Informational breakdown of a topic, explaining to the reader WHY something is/works the way it does)

4. [Contrarian] (Go against the common advice and say something contrarian to the common beliefs on the topic, and explain why)

5. [Observation] (Observe a hidden, secret, or silent but IMPORTANT trend in the topic/industry)

6. [X vs. Y] (Compare two entities, styles, frameworks, companies, apps, or something else within the topic)

7. [Present vs Future] (Compare the status quo with a prediction about the future, and explain to the reader why that is)

8. [Listicle] (Provide a useful list of resources, tips, mistakes, lessons, steps, insights, frameworks, or something else about the topic)

[Y AXIS]

The Y axis contains the topics:

1. Artificial Intelligence for Solopreneurs

2. ChatGPT for writing

3. ChatGPT for solopreneur operations

4. Social media growth
_

Now, I want you to write out this table and write out a content idea at the intersections of the X and Y axises. You match each topic with a content type.

For example a content idea matching the topic "Content Strategy" with the content type "How can people do it?" would be "7 things you need to know to create your content strategy"]

Now, go to my ChatGPT conversation and see my content matrix table.

ChatGPT Conversation

AI video is booming.

We are almost at the stage where we can get quality short videos with one prompt, almost perfect.

Runway just realised their latest model, Gen 3, which gives you some serious options to play around with.

Check out the best 16 AI video tools in 2024.

Thank you for reading this edition until the end.

You are almost there.

Now that you know the four types of content to post in 2024, it’s time to get started.

Make a plan and mix these content types to keep your audience engaged and growing.

Create a Notion or Google Sheet: Use it to plan your content.

Fill in the Purpose: Decide what each post is for.

Choose the Content Type: Pick from the four types above.

Find Inspiration: Look at what others are posting for ideas.

Schedule Your Content: Plan ahead so you always have something ready to post.

If you found this helpful, there’s much more where this came from. Grab my ContentMate GPT system, a complete LinkedIn ghostwriter. The price will go up in the next 3 days.

Until the next case,

Sabahudin.